An everyday underwear with a massive 93% cotton content for extra comfort and featuring the famous H01 horizontal fly in black, acier grey, blue or white Available in XS, S, L or XL

NEW for autumn, Magnum's black and red stripes are ultra smart and - dare we say - a tad slimming? Stretchy and soft, with enough colour to be different, Magnum is a HOM classic and the hips cut is sharp and stylish. Men's underwear for every day, any day...

NEW for autumn, Magnum's black and red stripes are ultra smart and dare we say, a tad slimming? Stretchy and soft, with enough colour to be different, Magnum is a HOM classic and the micro pants are sharp and stylish. Men's underwear for every day, any day...

Did you know that seahorses have a very sexy image? HOM's Puebla men's swimwear takes advantage of their wonderful shape in a print that combines the little hippocampe (French for seahorse) with fronds of seaweed. When the print is navy and white, it's sharp and clear, while in the turquoise and blue alternative, the oceanic theme softens as if viewed underwater. The Puebla hips have a sleek cut, lined centre front and there's a neat hidden drawstring in the narrow waistband.

Fabric: 80% polyamide 20% elastane

All those sporty guys are going to be delighted with jolly nice colours in Runner maxi pants from the HOM men's underwear Sports collection. The body fabric is black or white, set off with a towelling-lined waistband, seam and leg trim in mango or black, Fabric: 67% cotton 22% micro coton modal 11% elastane

Second skin ultra smooth t-shirt with flat stitch seams in 5 great colours Available in XS, S, M, L, XL, XXL Fabric: 53% tactel multisoft, 36% polyester, 11% elastane

These are the Smartypants of the HOM men's swimwear range this season. With fine stripes in two shades of red on a matt black background, Santos minis are for sharp dressers. Unlined and with an inner drawstring on the elasticated waistband, they fit extremely well and look great in the water or out.

Fabric: 50% Tactel microfibre 20% polyester 18% polyamide 12% elastane

Beautifully fitted, the Spirale mini mens swimwear is smooth, sleek and super stretchy. A black background is criss-crossed with speckled waves of royal blue, turquoise and peppermint. With an internal drawstring waist and centre front lining, HOMs Spirale mini is comfortable for swimming, sport or just tanning.

Available in XS, S, M, L, XXL Fabric: 80% polyamide 20% elastane

High performance mini sports underwear in a breath easy fabric Available in black size XS, S, M, L, XL, XXL Fabric: 67% cotton 25% micro modal 8% elastane

Think of the turquoise waters of the Caribbean. HOMs Uni Froisse mini swimwear is as bright and beautiful. The wonderfully soft and stretchy fabric has a fashionably crumpled effect that echoes ripples on the waves.

The mini style has a deep elasticated waistband with an inner drawstring and a centre front seam for a great fit. The front also has a central lining. Available in S, M, L, XL Fabric: 87% polyamide, 13% elastane